OdysseyStudio
BG

My LeadershipCenter

A leadership and coaching centre with over 20 years of experience and 600+ corporate clients. The WordPress site became a fast website in Bulgarian and English without losing its Google rankings.

Client
My Leadership Center
Sector
Training and coaching
Scope
31 pages
Languages
BG, EN

Website: mlc.bg/en (opens in a new window)

The home page of mlc.bg
MLC Training Collection, mlc.bg
Business coaching, mlc.bg
Clients and partners, mlc.bg
Home pagemlc.bg/enMLC Training Collectionmlc.bg/en/training-collectionBusiness coachingmlc.bg/en/business-coachingClients and partnersmlc.bg/en/clients
The client

My Leadership Center has worked in organisational development, leadership and business coaching since 2007 and has over 600 corporate clients.

The task

The WordPress site was heavy and hard to maintain. The domain changed from mlc-consult.com to mlc.bg, and that had to happen without losing the Google rankings.

What we did
  • A complete rebuild of 31 pages in Bulgarian and fully in English
  • Redirects from the old domain and a change of address in Google Search Console to keep the rankings
  • Registration forms for the programmes with all the details for a contract and invoice, a price calculator and early-bird discounts
  • The office receives a formatted email and the client an automatic confirmation
  • Testimonials with portraits, accreditations, a gallery and a video from the “Outgrow Yourself” tour
  • A WhatsApp button and a “back to top” button with a ring that shows how far you have read
  • Google Analytics and Facebook Pixel that switch on only after consent
In brief
31pages in each language
2languages: BG, EN
600+corporate clients of MLC
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